Making News

The PRSA Foundation and the Glen M. Broom Center for Professional Development in Public Relations at San Diego State University announced the launch of the Glen Broom Mentorship Award, an annual grant for a university professor who has inspired students through mentorship and job placement support.

Joseph Tateoka joined the Broom Student Fellows to discuss the ever-evolving workforce. With his 16 years working in the PR industry, Tateoka shared anecdotes, perspectives and invaluable advice for achieving work-life balance.

The Broom Student Fellows and a cadre of San Diego State University’s Public Relations Student Society of America members played in the sandbox during a Los Angeles agency and conference trip. Caravaning to LA for a two-day trip, nearly 30 SDSU PR majors visited the offices of Allison Worldwide for an agency tour and then attended the PRSSA regional conference.

The Broom Student Fellows met with time management researcher, Dr. Brad Aeon. Aeon shared tips on maximizing productivity with time management, helping the Broom Student Fellows navigate their postgraduate career and personal life.

One of the most enjoyable aspects of PR is connecting with others and learning from their experiences. Broomie alums Taylor Fredericks, Abril Sosa-Pineda, Julissa Muro and McKenna Wecker met up with the Broom Student Fellow class of 2024 cohort for an alumni social. These PR superstars traded secrets for succeeding as PR pros.

Nine PR students from San Diego State University's School of Journalism & Media Studies put on their best dancing shoes to join forces in the spring 2023 semester with Culture Shock San Diego, a nonprofit dance studio. The team gained real-world experience and helped the organization increase its media awareness post-pandemic.

Allix Wright, Dr. Jonathan Wosen and Claudia Vargas sparked some real inspiration among Gen Z students and other media professionals at the 6th annual Allen H. Center Distinguished Lecture in Public Relations on April 6.

One of the best parts about PR is restructuring a complex subject into an easy-to-understand story.

Gen Z sees right through any kind of performative practices when it comes to DEI. If there is talk of DEI, they want to see action that backs that up.

When half of the workforce is “quiet quitting,” J/PR is nurturing their staff. That investment returns employee engagement and loyalty back to J/PR. employer.