Making News
When you want carefully curated information about how the public relations industry is pushing the status quo, this should be your #1 stop. We have it all: research insights, stories of people changing the industry and some Broom Center news thrown in too.
Class of 2020 Broom Student Fellows
Feb 2We notice our PR people out there grinding, working day and night to create something big for themselves. We found four in the class of 2020 at San Diego State University to champion as they jump into their careers.
Media Trust is a Problem for PR Too
Jan 27The public does not trust the media anymore. This isn’t a blanket statement meant to be sensational. The numbers are there.
Capstone PR Campaign Class Enables Young Professionals to ‘Learn by Doing’
Dec 19This fall, 16 public relations seniors in the San Diego State University School of Journalism & Media Studies JMS 585 Professional Studies in Public Relations capstone hit the ground running, launching their own public relations campaign in the School’s experiential learning PR capstone course.
Augmented Reality in PR Gives Publics a Chance to Experience your Brand
Dec 12End of year lists are ripe with “the next big thing” and “what to watch out for” ahead.
How PR Can Push Back Against False Claims
Dec 11Fake news. Alt facts. Misinformation. Rumors. False claims. Disinformation. Post-truth.
Grant Applications Due Feb. 1, 2020
Nov 17The path to tenure for an assistant professor can be a rat race. Looking at a 2017 report from the Commission on Public Relations Education, almost a third of PR educators make up that group who might fall into the pre-tenure demographic. CPRE reported 13% of their respondents had 1-5 years in a teaching position, and 23% had 6-10 years.
Brook DeWalt as PR Pro of the Year
Nov 12Brook DeWalt, APR+M, Fellow PRSA refined his public relations skills under Dr. Glen Broom.
Thankful for Glen Broom
Nov 2November is a special month. Not only is a month when we traditionally reflect on all we’re thankful for - it is the birth month of our center’s namesake Dr. Glen M. Broom.
Getting Ready for PRSA ICON Events
Oct 14We are gearing up for a big week with the Broom Center, and welcoming two events on San Diego State University campus during the upcoming Public Relations Society of America ICON conference.