PLO 2: Conduct research on real-world problems, within the lense of academic theory. |
SLO 5: Understand and apply the appropriate tools, platforms and applications for mass communication research projects. SLO 4: Understand and apply the ethical principles of social scientific inquiry and IRB guidelines when conducting mass communication research projects SLO10: Develop competency of statistical data analysis techniques (e.g., SPSS, Python) for mass communication phenomena. SLO9: Conduct original research and data analysis of a mass communication phenomena
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JMS 619- Seminar: Qualitative Methods in Media Research
JMS 620 – Seminar: Quantitative Methods in Media Research
JMS 701 – Seminar: Mass Communication Problems |
Academic paper and presentation, SPSS exam, |
Rubric created for each SLO |
Once per cohort cycle (every 12 months) |
Report on students that completed each SLO by instructor by percentage of students socring at the highly proficient level and/or observational narrative. Assessed every 12 months when course is taught. |
SLO course instructor will assign and grade assignment using appropriate rubric. |
Assessment data will be reported to Academic Programs and Planning. The University Academic Assessment council will review and provide feedback. Feedback provided will be used to improve the assessment for next cohort. |
Assessment task force will review yearly results and identify where improvement is needed. Will provide feedback to the director for appropriate communication to course instructor. |