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Media Entrepreneurship


The School of Journalism and Media Studies aims to innovate and push our students into new career paths. One such career path is media entrepreneurship.

Starting in spring 2020, the School of JMS will be offering a designated media entrepreneurship course, JMS 515 to upper-level undergraduate and graduate students. This course was previously offered in past spring semesters as an advanced topics course, but will now be an official class in the course catalog. The course is in collaboration with the SDSU Fowler College of Business and Lavin Entrepreneurship Center in which entrepreneurship students will also be able to enroll in JMS 515 as an elective. Students who enroll in the class will learn about the models of media creation, ownership, innovation, and sustainability in the digital age. Furthermore, they will get the opportunity to meet local, national and global entrepreneurs as part of the class experience. For more information on the course, contact Associate Professor Amy Schmitz Weiss at aschmitz@sdsu.edu

Other media entrepreneurship initiatives/efforts: Previously, in Spring 2014 the School of JMS implemented a media entrepreneurship experience with a JMS student-run media agency. Through alumni donations, the School of JMS created a media agency, Arrow Media Group, that functioned as a student-run media firm while teaching students to create their own media companies. The agency served a diverse portfolio of clients in the areas of public relations, advertising, integrated marketing, and digital/social media.