School of Journalism and Media Studies
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Certificate in Principles of Public Relations

Certificate in Principles of Public Relations logo

The School of Journalism & Media Studies is one of only 30 universities nationwide offering preparation toward the Certificate in Principles of Public Relations, a national recognition granted by the Universal Accreditation Board, based in New York City. To qualify, applicants must be undergraduate seniors in the public relations major within six months of graduating with the bachelor’s degree. Students must also be members of Public Relations Student Society of America.

SJMS students were among the first in the nation to earn a Certificate in Principles of Public Relations, when they participated in the beta testing of the program in spring 2013. The program officially launched in 2014, when SJMS public relations professor Dr. Bey-Ling Sha chaired the Universal Accreditation Board, on which Dr. Kaye Sweetser was also a member at the time.

For more information please visit, If you are a public relations major at San Diego State and wish to apply to participate in the Certificate program, please complete the online application. The SJMS faculty coordinator for the Certificate program is Dr. Kaye Sweetser, APR+M, Fellow PRSA.