Advertising Curriculum
Please visit the SDSU General Catalog for detailed information on all JMS undergraduate courses.Required Advertising Core Curriculum
- JMS 310W - Media Writing and Reporting
- JMS 460 - Principles of Advertising
- JMS 462 - Advertising Strategy and Social Media
- JMS 494 - Media Law and Ethics
- JMS 560 - Advertising Research
- JMS 562 - Advertising Creative Development
- JMS 565 - Advertising Campaigns
Electives
Select one of the following courses:
- JMS 300 - Principles of Journalism
- JMS 440 - Management of Media Organizations
- JMS 480 - Principles of Public Relations
Additional Electives
*Select 12 units from any JMS course numbered 300 and higher
